Riposte supported Groupe entreprises en santé through a transformative process designed to capture its organizational and human DNA by developing a strong and actionable strategic positioning. This ambitious repositioning culminated in a new name for the organization and its certification, a bold positioning statement, and a dynamic, inspiring brand image that places coesion at the heart of Quebec’s workplace health and wellness ecosystem.
"Together, we are shaping a healthier, more balanced, and inclusive professional future. We inspire and equip a new generation of leaders to successfully integrate the best practices in workplace health and well-being."
In partnership with our performance partner, Pertinence Média, Riposte also assisted cœsionSP in designing and deploying the "Bien au travail" national visibility initiative, aimed at inspiring and informing Quebec managers about the best practices in workplace health and well-being.